Effective SEO Techniques to Increase Organic Traffic in 2021
Mar 25, 2021 Gourav Bajaj DIGITAL MARKETING
When we talk about online businesses, all we want is user interaction because more users will visit your website will result in good sales. You have the power to reach millions of people in just a few minutes around the globe with the help of pay per click marketing tool. But having a professional SEO expert or SEO expert at your side will bring you amazing results for a longer time if you want to boost organic traffic on your website.
We will see the top effective SEO techniques to increase organic traffic in 2021 in this blog. If you are here then I can assume you are known to the word search engine optimization and these tremendous SEO tips will help you in getting more organic traffic.
How SEO techniques are beneficial?
SEO helps in improving and maximizing the user experience. It involves providing your audience a relevant piece of information including content, images, videos, infographics, and much more that satisfies them fully.
SEOis known as one of the best inbound strategies and a successful source of generating genuine leads for B2B, B2C, and other non-profit organizations. Inbound marketing also includes social media optimization, content marketing, referrals, and much more.
If you are getting SEO services from a professional digital marketing company in Delhi, it will provide you higher conversion rates.
According to the statistics,“an average of 14.6% close rate is achieved from SEO leads, compared to 1.7% close leads from outbound leads”.
SEO reduces advertising costs because if your website is in the top rankings of the search engine results page, you don’t have to pay for the pay per click (PPC) or advertisements to reach out to more customers for the sales.
Ranking on top positions on SERPalso increases brand credibility as it gives customers an idea that your business comes under the top and genuine names in the market. If you are on the top ranking, it means users will see you more and interact more. This will increase the percentage of clicks as well.
Before we start this,testing your website is important. It will give you an idea of how to start and what to do while optimizing. If you are not very much friendly with search engine optimization, you can contact SAM Web Studio, a professional SEO company in Delhi.
Techniques that will help you to grow organic traffic
1) Know your customers
The first thing you should do is to write your buyer's personas so that you can know to whom you are delivering the content. A content whether it’s written or a video to attract the users should be user-oriented and a visitor can go satisfied with your website. Your content should be answering the query that a user has typed in the search box.
Google Finds out and shows the best results for the query that is typed by the user in the search box. Google is getting smarter and better at determining site quality and providing users a better piece of knowledge or information.
2) Regular blogs
Blogging is one of the most effective ways through which you can easily attract new users and increase organic traffic to your website. Write blogs to provide information regarding user’s query not to invite them to buy your product because you are giving them great information, they will get back to you and buy your product or service.
A blog with interesting information and infographics increases the chances that a reader will reach you and be your customer. You can add anything to your content that needed to satisfy the user’s query such as
· News
· Information material
· Infographics
· Innovative videos
· Attractive images
You can do anything that needs to attract more and more customers. If you have any unique idea that you think would be work great, do it before anyone else because users always want to see something new.
There are some things that should be keep in mind while writing the blog-
a) A good keyword research
b) Avoid keyword stuffing
c) Add links
d) Write your own content (don’t copy others)
e) Write to provide information not for the sales
3) Get socialize
Social mediais a very big and important platform that can help you to reach more people in less time. It is not enough that you sit by just creating great content and in a hope that people will reach it. That content should reach people and social media in today’s time is the best way to reach lots & lots of people and increase traffic to your website.
Promote your content on social media. You have many options such as Twitter, Pinterest, Facebook, Instagram, and more.
Create attractive images and videos according to the different social media platforms. Good social media marketing can easily boost your business amazingly.
4) Content is king
When we are talking about content, it includes every single word you write for the business marketing at every platform. So how do optimize your content to increase genuine organic traffic? These are some points that will really help you in doing the master in content-
· Create quality content
If your content is not qualitative and appropriate, it will not help you to get the organic traffic. Error-free grammar, great ideas to provide information, content delivery format, spelling, and all other things that should be done correctly must be taken care.
· Write in Shorter paragraphs
Three to four sentences are maximum and enough in one paragraph. You can use a one-sentence line separately if needed for example while showing any research or fact. A paragraph should not like a big brick wall, it should look like a well adjusted and beautifully portrayed.
· Keep sentence length short
Long sentences never work as they are hard to follow on mobile devices. Make it of a good length as per the Google algorithms rules.
· Add bullet points
Adding bullet points, when you have stats, facts, examples, and other related data, it will look catchy and easier to understand. Also, if you have three or more points that you want to mention in your content, use bullet points instead of putting them all in a line or describing them in a paragraph.
5) Use data analytics to optimize results
As we know Google Analytics is a great tool to analyze or track the visitors to your web pages. You can easily track where they come from and which keywords they searched to reach your website. You can easily make a target and see the results in the Google analytics or any other tool that you want to use.
6) Linking is great
Google gives priority to websites that have a large number of incoming links. If these links are from other trustworthy and genuine websites, it will benefit you more in getting top positions on the search engine results page. Encourage other bloggers & websites to link with you, it will benefit both the websites.
7) Choose long tail keywords
Instead of choosing the most popular keywords for the marketing, choose keywords that are more relevant and specific to your products & services. These keywords will help Google and other search engines to find the most relevant content for your users and present it in front of them.
SAM Web Studio, SEO expert hub
As we are seeing SEO is evolving, if you are an owner of an online business, you have to adapt it faster for better results and. SEO gives a great competitive edge that helps in running in the market against competitors.
Now when you get some of the advanced SEO tips, it’s the right time to make your strategies and use them to boost the organic traffic at your website. If you aren’t sure about where and how to start this, SAM Web Studio is here to help you with the best directions for your business.
We offer professional SEO services that can help you in crafting great results for your online business. Our 10+ years of experience in providing services worldwide will tell you that we know how to drive outstanding results.
Contact SAM Web Studio, the best SEO Company in Delhi at +91 9968353570 and speaks with our professionals.
